Independent Hotel Show, London

In late 2024, Independent Hotel Show PR Director Nicola Macdonald paid a visit to Hart Shoreditch in East London, part of the Curio Collection by Hilton.  

The visit coincided with Hart Shoreditch’s fifth anniversary, celebrated in December 2024, which marked the emergence of the hotel as a bustling creative hub in East London, known for collaborating with artists and artisans and championing the area’s creative professionals.

“Part of the unique experience of Hart Shoreditch is that everything we do has meaning,” says Zakzeckyte. “With all the installations we work with East London artists. We want to promote practicing artisans working with wood, ceramics, leather, and more. These trades are dying, but we’re determined to keep them alive.” This ethos of meaningful engagement creates an infectious energy that flows through the building, inspiring both staff and guests…